Cheating on vegetables and fruits. Vegetable business: advantages, disadvantages, recommendations

Selling vegetables and fruits is a business that is different constant demand per product and high profitability. Even during a crisis, people find money for food, trying not to skimp on vitamins. In addition, opening such a business is much easier than opening a whole one.

When opening even a small point selling vegetables and fruits, you will need documentation:

conclusion of the state sanitary and epidemiological inspection service (up to 5,000 rubles) on the premises;
contract for maintenance of store equipment.

Assortment and seasonality

First, decide whether you will open a fruit and vegetable store or just a small one, maybe even a tent. The range of goods will depend on this. The main thing is to offer customers the most popular products.

If space or equipment allows, a vegetable business should have the widest possible range. In addition, the assortment depends on whether you will sell imported vegetables and fruits, as well as on seasonality:

Winter. The demand for imported products is not too great, but fruits, especially tangerines, will generate revenue;
Spring. These are mostly greenhouse products or imported ones: fruits - banana, kiwi, mango, coconuts; vegetables - cabbage, beets, onions, potatoes, carrots. In spring, the cost increases by an average of 60%;
Summer. Time is very large assortment goods (especially the second half of summer). You can sell almost all vegetables, a lot of fruits (strawberries, apples, pears, melons, watermelons, plums, etc.);
Autumn. This is the time of ripening for all vegetables, some fruits such as grapes and oranges.

Learn a little information about different products and varieties so that you can advise customers, as well as know storage rules, harvest times, during which you can purchase goods at a low cost.

Retail premises and equipment

Necessary premises

Experts report that selling fruit as a business is more profitable if you have several small retail outlets (up to 5 pieces). You can supplement them with a wholesale warehouse. Although there will still be less hassle with opening a store.

Choose a location in places where there is a constant flow of people, but it does not have to be a bazaar. Room area – up to 60 sq.m., of which about 20 sq.m. m. allocate for storage (temperature in summer - up to 8 ° C, in winter - not lower than 0 ° C), utility room. At first, you can use a regular, cool garage. If you are not yet sure whether you will be able to conduct this business, opt for a tent (20 sq.m. is enough)

To open a stall with vegetables and fruits, you will need a vehicle to deliver the products.

Equipment

One of the advantages of this business is an inexpensive or commercial tent.

Perhaps the most expensive purchase will be a car, without which it is impossible to run a fruit and vegetables business. At the initial stage, the same gazelle can be a point of sale at the bazaar, and after saving money, buy a tent, and then a store. Perhaps you will even open a subsidiary, for example.

Staff

When implementing a vegetable business plan, pay special attention to personnel selection:

2 salespeople (salary + percentage of sales);
food sorting worker;
loader;
driver for transportation;
visiting accountant.

Suppliers

We recommend purchasing from 2-3 suppliers. At good sales you will have to purchase goods for at least 10,000 rubles. per day. Select the product carefully, it should always be fresh. Look for suppliers in the nearest villages: the goods will be fresh at a much lower cost than in wholesalers (markets, bases), but be sure to ask for documents to check the products.

Still, you will have to deal with wholesalers - buy exotic fruits and vegetables from them. Don't forget to draw up a sales contract.

Long-term cooperation with suppliers is the key to a successful business. This indicates acceptable quality and prices, and also eliminates the delay of goods.

Risks and benefits

The risks include:

rotting of goods can reach 15%, but do not rush to throw everything away, you can still try to sell some products at a discount;
drying of goods;
dishonest sellers who can cheat not only you, but also buyers;
non-compliance with all sanitary standards, both goods and premises, sellers, cars; the slightest violation will entail a fine.

The fruit business is an excellent direction in the field of healthy nutrition, which has more and more adherents every year.

Finance

Include financial calculations in your business plan.

Small retail outlet:

revenue per day – 6,500 – 20,500 rubles;
monthly revenue – about 52,000 rubles;
salesperson's salary – 7% of revenue;
markup on goods – 50%;
write-off of damaged goods – 15%;
rent of a retail space – 1,500 rubles;
taxes – 2,500 rub.

The starting investment is about 100,000 rubles.

Costs for a small store:

rent – 13,000 rubles;
repairs - about 700,000 rubles;
purchase of equipment – 250,000 rubles;
purchase of goods – 160,000 rubles;
markup – 40 – 250% depending on the type of product.

Business payback is 6 months.

Video: How to properly store fruits and vegetables

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10 minutes to read. Views 533 Published 05.11.2017

Food products are essential products that are in high demand regardless of the season. TO this species goods include vegetables and fruits. It is the high demand in this area that pushes many novice entrepreneurs to open such a business. Below we propose to consider where to start a vegetable business and carefully analyze the nuances of this market.

Vegetables and fruits are desirable and necessary products in the daily diet of any person.

Market overview

Fruits and vegetables are in high demand not only in summer, but also in the winter months. This category of products is rich in vitamins and nutrients necessary for the body. Despite the high demand at any time of the year, this business is seasonal. Such an enterprise generates its main income from early August to November.

It is very important that the sale of such products is often accompanied by various difficulties. When considering opening a grocery store, it is necessary to take into account the various difficulties associated with constant inspections by quality control authorities. That is why such an enterprise requires a thorough analysis of possible risks.

What to pay attention to

Before opening point of sale, it is necessary not only to draw up a business plan, but also to develop a business development strategy. In order for a store to become a source of constant income, many different nuances should be taken into account. It is equally important to attract the attention of a potential audience and win the favor of buyers.

Before opening a retail outlet, you should carefully study the proposed location. An open retail outlet should be convenient for visiting residents of the surrounding areas. In order to attract a potential audience, you need a rich and rich assortment. The interior of the store itself plays an important role.

You should also work out a strategy for attracting clients in advance. In order to increase your potential audience and not lose regular customers, you should sell only fresh and high-quality products. Poor quality of products is a sure way to lose the bulk of customers, which negatively affects daily profits.

What products are in high demand?

A profitable business selling vegetables and fruits is built on constant analysis consumer needs. An interesting, popular and wide range is a real guarantee of the company’s profitability. When developing an enterprise development strategy, you should take into account the seasonal demand for various products. The offered assortment should include dozens of different items so that every potential buyer has the opportunity to choose.

The vegetable business is very popular in different populated areas

Speaking about seasonal preferences, it should be noted that in the winter months increased demand tangerines, lemons, apples, beets and potatoes are used. In the summer months, the role of popular goods goes to berries, cherries, cherries, watermelons and melons. There is another category of goods that is popular regardless of the season. These items include onions, pumpkins, zucchini, eggplants and cauliflower.

A competent approach to assortment compilation and a thorough analysis of seasonal demand will not only increase income, but also significantly increase the coverage area of the potential audience.

Where to get the goods

There are several ways to obtain products, so at the stage of creating a business plan it is necessary to take into account how to obtain goods. Let's look at the main ways to obtain an assortment:

Purchasing from farmers. One of the most common ways to obtain the necessary goods. Most residents of villages and villages willingly enter into contracts for the supply of vegetables and fruits. This option involves a low level of investment in the purchase of goods.
Import. This method most often used to purchase exotic products that are grown abroad. These foods include mangoes, kiwis, pineapples and bananas.
Own farm. One of the most expensive options, due to the need for a trained land plot. A similar method is used by various hypermarket chains. Here it is important to take into account that own farming is significantly limited due to climatic conditions.

The business plan of a vegetable store is based precisely on the method of obtaining goods. All of the above methods can be combined, which will significantly reduce the cost of purchasing certain goods.

Sales format

There are also several formats appearance point of sale. Below we suggest familiarizing yourself with various formats of retail outlets:

Tent at the market. In order to interest a potential buyer, it is necessary to have a wide and rich assortment. A tent at the market should attract the attention of the audience, in view of high level competition.
Selling from a car. This method is most often used by farmers who, after harvesting, export their products to markets and food fairs.
Stationary store. When opening such a point, you should take into account the future location of the store. It is very important that your store is located near residential areas and roadways. Small shop The store should offer the buyer a wide range of products. In order to increase the number of regular customers, it is necessary to pay increased attention to the quality of the product.
Wholesale sales. The last option considers selling existing products to catering establishments or small retail outlets.

Selling fruits and vegetables involves many risks

Wholesale trade of fruits and vegetables as a business can become a source of constant profit and high income, taking into account the presence of certain connections. Useful contacts with the management of establishments catering will allow you to have a stable demand for your offer. Despite this, the most popular format for such a business is opening a full-fledged retail outlet.

Market analysis

Before opening a retail outlet, you should carefully analyze the market situation. Increased attention should be paid to possible competitors. An objective assessment of competitors' offers will allow you to correctly approach the assortment. Also, this business plan must take into account possible risks.

Such an analysis allows you to obtain a lot of information that will serve as a kind of foundation for your business. At the initial stage, the location and number of competitors should be determined. Next, you should analyze the demand for various categories of goods.

An important role in this issue is played by target audience. At the stage of market analysis, you should identify the possibility of supplying your future store with unique or rare goods.
A business plan for fruits and vegetables should be based on careful processing of competitors' offers. In order to interest the buyer, your store must offer services and products that competitors do not have.

Possible risks and benefits

It should be understood that, despite the profitability of this area of business, such an enterprise is always accompanied by certain risks. That is why before opening a store you should carefully consider various factors negatively affecting business development.

One of the highest risks in this area is the short shelf life of the product range. If the received goods are not sold within the first week, then most products will lose their aesthetic appeal. Loss of marketability is one of the most common causes of losses. Competition also plays a significant role, so you need to constantly monitor the price dynamics of your competitors.

The goal of opening a retail outlet specializing in the sale of vegetables and fruits is to obtain high profits

The above risks, with the right approach to the organizational issue, can become a kind of advantage. Short term storage of fruits and vegetables allows you to refuse to rent a warehouse with large area. You can also refuse significant investments in the purchase of large quantities of goods, and purchase the necessary products in small wholesale. At the initial stages of development, this approach allows you to assess audience demand.

The main advantage of this area of trade is that the products in question are always in demand regardless of the region. Also, the low cost of the offered range allows us to work for a wide audience.

Marketing Promotion

When considering the question of how to open a grocery store from scratch, it is necessary to highlight the importance of a marketing plan. The right approach To advertising campaign allows you to attract the attention of the general public. To do this, it is necessary to equip the store with a bright sign. The aesthetic appearance of the room itself plays an important role.

To attract your first customers, you should organize the distribution of leaflets and arrange “discount” days. In order to increase the potential audience, the products offered must be of only high quality. In addition, the level of service is of no small importance.

Selecting the right room

At the stage of developing a business strategy, it is necessary to take into account the location of the future store. You should also take care in advance about suppliers and the purchase of various equipment. One of the most important aspects of development in this area is right choice location for trade.

When opening a small store, factors such as distance from possible competitors and location close to a busy road should be taken into account. It is important that the store being opened is located within walking distance for residents of nearby residential areas. The main requirement for grocery stores is to be located on the ground floor. You should also take care in advance about placing bright outdoor advertising, so that at the equipping stage, the surrounding residents will look forward to the opening of the outlet.

Creating an interesting and in-demand assortment is the key to the profitability and prospects of any trading enterprise

How to properly equip a store

Equipment for a vegetable store is one of the most important components of a profitable business. It is necessary to purchase freezers that allow you to increase the shelf life of the product and maintain it for a long time. presentation. In addition to industrial freezers, cooling chambers are also needed for fruits that require careful storage.

However, the first place in importance is given to display cases for displaying goods. When purchasing equipment, you should give preference only to high-quality models from a trusted manufacturer. Correct layout fruits and vegetables are the key to increasing profits.

But in order to have the goods, it is necessary to select a responsible and conscientious supplier. Most of these companies independently supply goods to retail outlets. However, some farmers do not have such opportunities, so you should take care of renting in advance freight transport and hiring appropriate personnel.

In order to avoid possible financial losses due to the expiration of the product, the store must be equipped with sufficient cooling equipment. Compliance with storage conditions will significantly extend the shelf life of many vegetables.

Organizational plan and business design

At the time of opening your store, your business must be officially registered. In addition, the required staff must be fully staffed. With a small retail outlet, the staff may consist of four people. To sell the goods, two sellers are needed, working in shift schedule. To deliver goods from farmers and village residents, it is necessary to hire a driver who can combine the position of a loader. Such an enterprise necessarily requires an accountant who will keep financial records.

One of the important requirements for hired personnel is the availability of a medical record.

When opening a grocery store, you must register with the tax authorities in the status individual entrepreneur.Before the official opening, a number of certain documents should be collected. To open a retail outlet, you must obtain permission from Rospotrebnadzor, the fire inspectorate and the sanitary and epidemiological station. Having such a package of documents will help you avoid various problems during checks.

The opening of a grocery store is carried out in two stages, lasting several months. At the first stage, suppliers are searched and a more convenient location is selected. At the second stage, goods and specialized equipment are purchased, employees are hired, and goods are placed on display.

Competent drafting assortment in different seasons contribute to a significant increase in profits and attract customers

Business plan with calculations

Intermediate level initial costs to open a retail outlet is about 1,200,000 rubles. The cost of monthly rent of the premises is 25,000 rubles. Repair work and outdoor advertising. Approximate cost purchasing fruits and vegetables is 200,000 rubles. The purchase of freezers and cooling chambers, as well as display cases, will cost 250,000 rubles. The cost of purchasing freight transport will be about 500,000.

Next, you should consider your monthly expenses. To renew the sold goods, at least 200,000 will be required. Staff compensation is about 55,000 (for regions). Costs for gasoline, utility bills and taxes are about 20,000. It is also necessary to take into account unforeseen expenses - about 5,000 rubles every month. Thus, the amount of monthly expenses is about 300,000 rubles.

Let's evaluate the level of profitability of such an enterprise. The average daily income of a small retail outlet is 12,000. The average revenue for one month is about 350,000. If you subtract monthly expenses from this amount, you can get an approximate monthly income of about 50,000 rubles. Thus, the invested capital can be repaid within two years.

Fruits and vegetables will never lose popularity. After all, they contain so many vitamins, and not a single dish of the modern consumer is complete without vegetables. Fruits have always been considered a decoration for the holiday table. In winter they are especially valued due to their high vitamin content. There has always been and will always be a high demand for these products. But to start a business in this direction, you need to learn some important points. The main thing is that fruits and vegetables spoil quickly, and also in the sales market, a novice businessman will face a large number of competitors, so you need to be prepared for some difficulties.

Prospects for the development of the vegetable business

The first thing a new entrepreneur in any field faces is competition. Many people can't stand this. There are plenty of competitors in the sale of fruits and vegetables. There are supermarkets, small shops, and vegetable market stalls. But this is not a reason to stop. Supermarkets do not always sell fresh and high-quality vegetables; the market is overflowing with products without certificates. If you seriously decide to get into this business, then a competent business plan will lead you to success.

We need to figure out why people visit supermarkets. Many are not satisfied with the quality of the product, many with the assortment. It is worth noting that what drives people to the supermarket is the lack of an alternative. Many microdistricts of the city are simply deprived of vegetable shops and shops, so customers have no choice but to go to the nearest supermarket and be content with what is offered there.

Experienced entrepreneurs can confidently say that selling fruits and vegetables is quite a profitable business. Even the most ordinary vegetable shop can bring in good income. The main thing is to choose its location wisely and select an assortment of goods that corresponds to demand.

There are several options for trading fruits and vegetables:

Trading stall specializing in the sale of fruits and vegetables;
Vegetable shop;
Wholesale of vegetables and fruits, delivery to customers.

The type of activity may depend on several factors: the funds available to the beginning businessman, competition in the area, demand for the product offered.

How to choose a type of activity:

Wholesale base. Its opening is possible only if there is one or more cargo vehicles, as well as having the necessary connections and an established client base;
Shop or stall. Most best option for a beginner. You can open a store if the entrepreneur has his own premises for the store or has the opportunity to rent it;
Counter. This is an option for those who do not have large in cash. In this case, it is better to start with several types of fruits or vegetables, and as the business develops and income increases, the range can be expanded.

But don't forget about the rules. Any trade must be permitted by certain authorities, the product must have all the necessary licenses, and the entrepreneur must always have the entire package of documents. Otherwise, such an enterprise will be closed and the owner will be fined.

Wholesale of fruits and vegetables

Starting a business with wholesale trade is not the most profitable solution. To do this, you need to rent several premises that will serve as warehouses for large quantities of goods:

purchase equipment that will allow you to store products that quickly deteriorate;
arrange everything necessary documents;
Ensure timely delivery of orders to customers.

All this requires quite large investments. But besides money, you will also need extensive connections to establish client base. If there are few customers, the goods will deteriorate, and this will cause quite a lot of damage.

If you decide to do wholesale, then it’s better to start with potatoes. This is not only the most popular product, but also a product that can be stored for a long time and not spoil. While exotic fruits and vegetables are rarely stored and require special storage equipment. In addition, potatoes do not require as many permits and certificates as, for example, pineapple.

An entrepreneur who decides to open a grocery store faces three main problems:

Room. It needs to be purchased or rented, and it is necessary to obtain the right to trade in this or that product in this premises;
Have funds available minimum size which should not be lower than 500 thousand rubles;
Conclude agreements with wholesale warehouses for the supply of products.

The total area of the premises for a grocery store must be at least 60 square meters. m., where 30 sq. m. allocated to commercial premises, and 30 to the warehouse.

The store’s assortment should not be limited to those goods that are available at the nearest vegetable warehouse. The list of suppliers needs to be expanded, choosing those goods that are not very common in your area and goods for which the demand is highest.

In many cities, trading in street stalls is common. These are trade counters that constantly change their location. This type of trading is good warm time year. People are willing to buy fresh fruits and vegetables, and the seller is comfortable being on the street. In winter, vegetables and fruits freeze, buyers are not happy with frozen goods, and the seller seriously risks his health.

Some entrepreneurs manage to earn so much money in summer period that in winter they can afford to close a street shop. But such trade is extremely unstable and does not bring constant income.

You can start your own business with this type of trading. Thus, you can get acquainted with demand, earn some capital, which you can then spend on developing more big business. It’s better to start with the most unpretentious vegetables: carrots, potatoes, apples. Gradually the range can be expanded.

Many large companies now started with such street shops.

Business plan for opening a store

Registration

First of all, you need to register yourself as an individual entrepreneur. IN tax office you need to write an application for simplified taxation. In addition, a number of documents are required, namely:

SES permission;
Permission from the State Supervision Authority;
Electrical surveillance permit;
Permission from the state trade inspectorate to carry out trade.

Before opening a store, you need to find out which products are most popular among consumers, what is the demand for vegetables and fruits in a given area or region. It is also necessary to find out whether the future store has competitors, their main direction of trade and pricing policy. Prepare and equip the premises, acquire transport and hire staff.

Room

The premises for the sale of fruits and vegetables must correspond to its direction. It should be light, dry, supported optimal temperature, well ventilated. Except trading floor The store should have several more utility rooms:

For sorting vegetables;
For sorting fruits;
Warehouse with all necessary equipment;
Technical room.

It is better to locate your store in the place where you live more people, but built fewer stores. It makes no sense to open a grocery store near a supermarket or across the street from a competing store.

Supplies

Vegetable bases are usually involved in deliveries. Contracts are concluded with them for the supply of fruits and vegetables. Depending on the content of the contract, the base delivers products directly to the store at a certain frequency, usually once a week. The quantity of deliveries can be agreed upon immediately, or you can specify the quantity of goods needed before each delivery. The second option is much more profitable, since each time the sale of certain fruits and vegetables proceeds differently.

Experienced entrepreneurs negotiate with bases that they can return some of the damaged goods to them. This allows you to save a little.

One supply option is to purchase directly from farms. But these must be verified farms with all the necessary certificates and certificates for their products. If these documents are available, the entrepreneur completely relieves himself of responsibility for the quality of the goods.

In both cases, it all depends on the prices and the goods that suppliers offer. It is better to conclude an agreement with them for several years at once. It's profitable. After all, if prices rise, then many contracts indicate that the entrepreneur will purchase goods only at a certain price.

It is better to go to the base yourself to select the goods.

Transport

Transport is one of the main points when opening this business. When dealing with fruits and vegetables, you need to understand that these are products that do not last long. Therefore, you should not buy tons of them. It is better if you transport goods often, but in small quantities. It's a hassle, but your store counter will always have the freshest fruits and vegetables. This fact will certainly attract buyers.

The delivery of goods must be carefully considered. Some products are bought more often and in larger quantities, for example, carrots, potatoes, apples, and some less often and in smaller quantities, for example, kiwi. Many products are in seasonal demand, such as tangerines and pineapples. There is a group of fruits and vegetables “for everyone”; such products are bought extremely rarely or are not in demand at all in a certain region.

Risk

There is always risk in business, especially for beginners. It is also present in the sale of fruits and vegetables:

Shrinkage of goods;
Shaking products;
Rotting can reach up to 15%;

Canned goods may break during transportation. glass jars, which leads to product damage and your losses.

Personnel and equipment

The staff in the store must have:

One implementer;
One worker who could unload goods, sort fruits and vegetables;
Driver; to save money, the entrepreneur himself can work as a driver.

Depending on the growth of the business, the staff must also be replenished.

The equipment must be of high quality and always in good working order:

Showcases for the sales area;
Racks and counters for displaying goods;
Baskets;
Refrigerated chambers for storing “capricious” goods;
Showcase with refrigerator for frozen products;
Scales.

For a store to be competitive, its assortment should not be worse than in other stores. Nice store has in its assortment from 35 to 65 items of different products.

What should be:

Fresh vegetables: potatoes, carrots, onions, garlic, eggplants, etc.;
Fresh fruits: oranges, apples, bananas, kiwi, etc.;
Dried fruits: prunes, dried apricots, etc.;
Frozen vegetables and fruits;
Exotic fruits: mango, avocado, pineapple, etc.;
Canned vegetables and fruits;
Juices;
Water.

Much depends on how advantageously the product is located. Buyers are attracted beautiful design display cases, fresh and beautiful fruits and vegetables, bright colors in the front rows.

Benefit

Of course, trading fruits and vegetables is a profitable business. The demand for them never falls. The only negative is seasonality. In summer, the demand for fruits and vegetables decreases. This is due to the fact that many have their own dachas, where in the summer they are content with homemade vitamins. This must be foreseen and for this period you need to protect yourself from significant losses. It is best to reduce the number of products supplied and, if possible, reduce the price.

Expenses

The daily revenue of a street shop can range from 6 thousand rubles to 21 thousand rubles. Which is about 55 thousand rubles per month. From this money you can immediately subtract 7%, which will go to wages implementer. The average markup on a product is 50% of its wholesale cost. It makes no sense to mark it up more, since prices in the city are approximately the same, buyers will immediately notice the difference. Damaged goods are approximately 15% of all available goods, which is also counted towards expenses. A retail space needs to be rented, which costs another 1.5 thousand rubles. And one more type of expense that cannot be avoided is taxes, about 2.5 thousand rubles.

Based on these calculations, we can conclude that to open vegetable shop an entrepreneur must have at least 100 thousand rubles.

Shop

Renting the premises will cost 13 - 15 thousand rubles, depending on the area. Repairs are the most expensive part, from 500 to 700 thousand rubles. Purchase and installation necessary equipment- 250 thousand rubles. The product will cost 150 - 200 thousand rubles. The markup in this case depends on the product and can range from 40 to 250%. Such a business will pay off after just 6 months of operation.

Not all fruits and vegetables keep well in the refrigerator. For example, bananas in the refrigerator quickly become covered with black spots, and cucumbers become damp. Therefore, it is better to store these products at room temperature in separate containers. When stored this way, they can last for several days without losing their shape.

All other fruits and vegetables tolerate refrigeration well. But at the same time, you need to observe the temperature regime, which should not go beyond +8 to +13 degrees.

Greens should not be stored in the refrigerator. open form. It needs to be wrapped in cotton cloth and then wrapped in foil or polyethylene. In this form, greens can be stored for quite a long time.

Potatoes and watermelon do not require refrigeration. These products take up a lot of space and do well in a cool, dark room.

The berries do not last long, depending on their tenderness. Strawberries, raspberries, blackberries, etc. Can stay in the refrigerator for no more than a day. Stronger cherries, for example, will last about three days.

You can’t put onions and potatoes next to each other, as this will lead to rapid spoilage.

Tomato;
Cucumber;
Onions, garlic;
Orange;
Tangerines;
Lemons.

As you can see, starting a business selling fruits and vegetables is not so difficult. A store with such a direction will never be left without customers. Of course, this business has its downsides, but with a wisely drawn up business plan, none of this matters. In this business, you need to study the market, demand, and prices well. It is important to consider the specifics of the product. Fruits and vegetables spoil quickly, which means that in order to avoid serious losses, you need to purchase goods in minimal quantities. It’s better to go to the base one more time than to throw away kilograms of goods.

It is important to store fruits and vegetables correctly. Improper storage or proximity also quickly leads to damage. All these points must be taken into account.

Beginners are not recommended to start with large purchases. It’s worth starting with several types of fruits and vegetables, and as your business develops, you can expand the range. You should not buy exotic fruits and vegetables; such goods are in demand during the holidays, but on ordinary days there is a demand for the usual potatoes and carrots.

I would like to present to you my case of a remote business in the wholesale supply of fruits and vegetables. We are talking about other people's vegetables and fruits, as you understand. And we will act as an intermediary between the seller and the buyer. Everything that will be discussed below has been tested by me personally in practice.

To make it easier, I will describe the entire scheme of our business for the sale (resale in our case) of vegetables and fruits using potatoes as an example. There is a fairly stable demand for potatoes in Russia; they are a mass product and quite inexpensive.

Intermediary agency business wholesale sales vegetables and fruits are much easier than classic business on the same products, which requires tens and sometimes hundreds of millions of personal investments. Therefore, in order to earn an average of a hundred thousand rubles in this business, it is enough to know general information and a scheme of work in this area.

To make it as clear and understandable as possible, I’ll tell you using the example of potatoes, the product I chose. You can see how much the population of our country alone consumes this product annually: in 2017, 29.6 million tons of potatoes were harvested in farms of all categories and this amount is growing from year to year.

So let's begin.

Types and varieties of potatoes

All potatoes are divided into 2 types:

Seminal.
Food.

By variety - 3-5 main varieties are usually grown in each region. Therefore, you do not have to study a large amount of information.

Search for a supplier

Each supplier is interested in selling their harvest as quickly as possible. Therefore, they are very willing to cooperate.

Owner contacts Farms can be found on the websites of Min. Agriculture in almost any area in which you live. Or we are looking for all organizations upon request - peasant farms (peasant farms) and organizations with similar meaning in the name.

Search for vegetable suppliers in Yandex

It’s worth calling in the morning and if you don’t get the owner of the company, then immediately ask him mobile phone, which they will gladly give you.

Negotiations with suppliers

It’s better, of course, to arrange a meeting by phone and discuss everything in person, but most often the fields are located somewhere in the region and without a personal car it will be a little problematic to get there.

If you don’t have a car, but have the opportunity to ask someone, spend a day and meet the owners personally, it’s better not to waste this opportunity. This will be your advantage. If this is not possible, then you can discuss everything over the phone.

Negotiations may take 10-15 minutes, and this is normal - business owners are accustomed to such calls and usually react positively. The task is to find out such important parameters, How:

variety;
caliber(size);
expected harvest quantity;
workload of the farm;
package;
presence of scales;
what is the most convenient way to get there, who will meet you;
Payment is cash/non-cash, do they work under a contract?

After this, be sure to ask for photographs of the product. The client always asks for photos, downloading others from the Internet - I don’t recommend it, because... the client is most often not the first year in this business and upon arrival can easily understand that he was deceived, which will cause negativity.

Pricing (our markup on goods)

After discussing all the potato parameters, it is worth warning the owner about the size of your markup.

In potatoes it ranges from 50 kopecks to 2 rubles on average (as of 2018).

It’s better to sell at least 20 tons – that’s one truck. That is, earnings will be from 10 to 40,000 rubles. from one truck. I do not recommend trading with a smaller volume.

Can be signed with the owner agency agreement, but most often a verbal agreement is enough. You take your money either in cash after the transaction, or the owner transfers it to a debit card.

Sales channels, advertising

I don’t see the point in describing a lot here, since finding a client with competitive prices and acceptable product quality is not difficult.

Platforms such as AgroServer and Avito work best. Again, you need to publish good photos and a full description of the benefits of the product and working with you. This is very important!

Let's talk about how much you can earn by reselling vegetables.

Now about the main thing. Personally, I'm for seasonal month(season September - December) that year I earned 80-120 thousand rubles. Remotely.

People who have the opportunity to attend transactions and carry out large orders through their company as intermediaries earn up to 10 million rubles. per season. And most often they then acquire their own storage facilities and sell from there.

But we are discussing remote earnings, so you should count on an amount from 50,000 to 200,000 rubles per month. I and the guys I know who work according to this scheme have this kind of income. Of course, there is no ceiling on earnings as such. Everything, as always, depends on you.

Pros and cons of a vegetable resale business

Pros

Earnings on average 100,000 rubles. per month.
Remote work.
You do not bear any responsibility.
There are a lot of clients (if you post well-written advertisements).

Cons

The owner can quit. Looking for good suppliers I've been scammed more than once. Here, as they say, it happens natural selection sifting out.
It is advisable to be on the phone from 7:00 to 22:00. Buyers call at any time and you should strive to answer all calls.
Costs for telephone communication. Well, if desired, on Avito and Agroserver (but not much). To earn 80-100 tr. I invested no more than 2 thousand rubles../month.
The transaction cycle varies from 1 day to 2-3 weeks. Depends on the buyer.